Cases in Hospitality Marketing and Management

by Robert C. Lewis

This revision of the author's edited collection of cases will expose readers to real world situations in the fields of hospitality marketing and management.

• Format: Paperback
• Language: English
• ISBN: 0471167320
• ISBN13: 9780471167327
• Release Date: July 1997
• Publisher: Wiley
• Length: 504 Pages
• Weight: 1.50 lbs.
• Dimensions: 1.0" x 6.0" x 9.1"

Customer Reviews

very useful

I found this book very helpful when recently completing a marketing tourism case study. Good value and well writen.