Careers in Advertising and Public Relations: 2008 Edition

by Wetfeet.Com and Wetfeet

For anyone interested in advertising or PR, this book explains how to select the right agency; the forces and trends at work; how new ad and PR campaigns are developed; who the top-ranked agencies... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1582078149
• Release Date: January 2008
• Publisher: Wetfeet.Com
• Length: 104 Pages
• Weight: 0.55 lbs.
• Dimensions: 9.0" x 0.3" x 7.5"