Canadian Sport Marketing

by Benoit Séguin, Gashaw Abeza, Norm O'Reilly

Canadian Sport Marketing, Third Edition, brings sport marketing concepts to life with examples from Canadian sport business, preparing students for future careers in the field.

• Format: Paperback
• Language: English
• ISBN: 1718200943
• ISBN13: 9781718200944
• Release Date: May 2022
• Publisher: Human Kinetics Publishers
• Length: 400 Pages