The Campaign Manager: Running and Winning Local Elections

by Catherine Shaw and Catherine M. Shaw

Book Overview

Successful campaign manager and three-time mayor of Ashland, Oregon, Catherine Shaw presents a clear and concise, must-have handbook for navigating local campaigns. The Campaign Manager gives political novices and veterans alike a comprehensive and detailed plan for organizing, funding, publicizing, and winning local political campaigns. Finding the right message and targeting the right voters are clearly explained through specific examples, anecdotes,...

• Format: Paperback
• Language: English
• ISBN: 0813348633
• ISBN13: 9780813348636
• Release Date: January 2014
• Publisher: Routledge
• Length: 440 Pages
• Weight: 1.25 lbs.
• Dimensions: 1.2" x 6.0" x 8.9"