Business Models and Modelling

by Charles Baden-Fuller

In this volume, leading scholars from North America, Europe, and Asia come together to explore new dimensions of the business models topic paying particular attention to the modelling dimension - what this means, how modelling should be approached, how business models are manipulated, how they become iconic, and why they are embedded in heuristics. These ideas are a new departure for the literature that allows more solid theorizing about the role...

• Format: Hardcover
• Language: English
• ISBN: 1785604635
• ISBN13: 9781785604638
• Release Date: November 2015
• Publisher: Emerald Group Publishing
• Length: 480 Pages
• Weight: 1.69 lbs.
• Dimensions: 1.0" x 6.0" x 9.0"