Business Models: A Strategic Management Approach

by Allan Afuah

Business models are about making money and most forms are in the business to make a profit. It is therefore no surprise that the phrase business model is increasingly finding its way into CEO speech,... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0072883642
• ISBN13: 9780072883640
• Release Date: August 2003
• Publisher: Irwin/McGraw-Hill
• Length: 432 Pages
• Weight: 1.80 lbs.
• Dimensions: 0.6" x 8.0" x 10.0"