Business Economics

by Andrew Gillespie

What determines demand for Apple's iPad?
How can whole countries go bust?
Why did Tesco's UK profits fall?

Featuring top practitioners from organizations including Deloitte, PricewaterhouseCoopers, Simon-Kucher & Partners and Mission Burrito, Business Economics offers students real insight into how economics is used in business and why it is relevant to their future careers.

Renowned for its engaging style and clarity of explanation,...

• Format: Paperback
• Language: English
• ISBN: 0199657998
• ISBN13: 9780199657995
• Release Date: April 2013
• Publisher: Oxford University Press, USA
• Length: 492 Pages
• Weight: 2.20 lbs.
• Dimensions: 0.9" x 7.5" x 9.6"