This practical book explains exactly what business principles and concepts worked for the successful survivors--and why. Filled with case studies of actual companies, it offers applications-oriented discussions for avoiding mistakes, recognizing symptoms of worsening situations, and becoming aware of risks. It reexamines such important management tools and issues as the breakeven point, the importance of turnover in profitability, the issue of promotion...
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Business Business & Investing Economics Management Management & Leadership Marketing & Sales