Building Successful Online Communities: Evidence-Based Social Design

by Paul Resnick and Robert E. Kraut

Book Overview

How insights from the social sciences, including social psychology and economics, can improve the design of online communities. Online communities are among the most popular destinations on the Internet, but not all online communities are equally successful. For every flourishing Facebook, there is a moribund Friendster--not to mention the scores of smaller social networking sites that never attracted enough members to be viable. This book offers...

• Format: Hardcover
• Language: English
• ISBN: 0262016575
• ISBN13: 9780262016575
• Release Date: January 2012
• Publisher: MIT Press
• Length: 309 Pages
• Weight: 1.56 lbs.
• Dimensions: 0.8" x 7.2" x 9.3"
• Age Range: 18 years and up
• Grade Range: Postsecondary and higher