Building Materials Channel Marketing: How to Successfully Sell to and Through Residential and Commercial Builders, Architects, Distributors, Big Boxes, Dealers and Contractors

By Mark Mitchell

No other industry is as dependent on the channel of distribution for it's success than the building materials industry. Many people new to the industry and ad agencies don't realize this and struggle... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 160544023X
• ISBN13: 9781605440231
• Release Date: September 2013
• Publisher: RockBench Publishing Corp.
• Length: 144 Pages
• Weight: 0.68 lbs.