Building a Storybrand 2022: When the message is clear, your customers will listen! Step by step guide to implement the StoryBrand Framework and gr

by Logan

This is not a book about telling your company's story. A book like that would be a waste of time. Customers don't generally care about your story; they care about their own. Your customer should be the hero of the story, not your brand. This is the secret every phenomenally successful business understands.

What follows is a seven-part framework that will change the way you talk about your business and perhaps the way you do business.

Each...

• Format: Paperback
• Language: English
• ISBN: 1804345059
• ISBN13: 9781804345054
• Release Date: September 2022
• Publisher: Logan
• Length: 192 Pages
• Weight: 1.01 lbs.
• Dimensions: 0.4" x 8.5" x 11.0"