Build Your Beverage Empire

by Jorge S Olson and Carlos López

Book Overview

Are You Ready to Disrupt the Beverage Industry? This is the new and improved edition of the beverage industry book "Build Your Beverage Empire" that became a standard for new and veteran beverage... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 098214251X
• ISBN13: 9780982142516
• Release Date: February 2009
• Publisher: Promocave.com
• Length: 268 Pages
• Weight: 0.90 lbs.
• Dimensions: 0.6" x 6.0" x 9.0"

Customer Reviews

Very helpful information

Not only have I read this book, but have also purchased another ebook from Jorge which details the distribution business. Both are great guides and offer insight into the industry with case studies, tips and first hand knowledge.

Excellent Primer

As the Founder of a start-up beverage company, I find this book invaluable! I did not have a professional beverage background when I started my venture, but now I do. "Build Your Beverage Empire" is a catalyst to the development of my skill sets. I still use this book as a reference for questions that arise or to follow the experience and logic of the authors. Highly, highly recommended!

Get the Basics

This book is perfect for a potential entrepreneur looking to break into the beverage industry. The steps Jorge talk about are the way you want to go. I started a beverage company over 2 years ago and jumped right in making many mistakes and throwing away money that I would not have thrown away had I read this book ahead of time. I would caution anyone thinking of starting any new venture that if you are not willing to risk everything you have and believe in what you are doing 100%, don't do it. Good luck!

Down to Earth

Simple but real!, doesn't matter if you are a Sr Manager or in an Entry level, this is a must for all the people that has been or are in the beverage industry. If you are an entrepreneur in the beverage industry: this book has to be in your To Do list. If you work for a Corporation and all your processes are complicated and sophisticated, this book is a must for you as well, since transports you to the roots of the industry. Job Well Done by the authors.

A must for anyone starting a Beverage Biz

I started to see all the drinks making money and created my own ideas, but like most of us, I didn't know were to start. I found this book online and it was my best investment in the beverage world. The books view is not only as a professional but also as a consumers point a view giving the reader a clear and complete vision of the what's, does and don'ts. Good job