Broadcasting, Cable, the Internet and Beyond: An Introduction to Modern Electronic Media

by Joseph R. Dominick, Fritz J. Messere, Barry L. Sherman

Book Overview

This survey of the field of modern electronic media includes the new technologies, regulations, programming, and competition that affect our world and the broadcasting industry. The text conveys the... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0073135801
• ISBN13: 9780073135809
• Release Date: March 2007
• Publisher: McGraw-Hill Humanities/Social Sciences/Langua
• Length: 336 Pages
• Weight: 1.45 lbs.
• Dimensions: 0.5" x 8.0" x 10.1"

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Broadcasting, Cable, the Internet & Beyond

This book has been used broadly in American Universities from the first Edition. This book provides a lot of infomarion about history, procedure, and broadcating technology itself in the United States. Currently, the area of broadcasting has been broaden into Internet. Web-casting is one of new types of broadcasting internationally. This 4th edition includes this new shapes of broadcasting on the Web. I hope this edition gives more insights of American broadcasting systems.