The co-founder of the leading marketing company in the dental industry, teaches powerful tactics that will vastly improve your practice image, new patient flow, case presentation skills and more.... This description may be from another edition of this product.
I found this book to be quite informative. The book is well laid out and a very easy read. Provides some of the basic information with regards to dental marketing but keeps pushing the fact that you need to hire pros to do the work.
The whole truth!!!
Published by Thriftbooks.com User , 17 years ago
I've been practicing for 15 years and have 2 large clinics that work beautifuly. It took me a lot of trial and error to learn what works and what's not. This book states what I've learned the hard way, and is exact to the actual percentage of your expected success. Wish I had this book 15 years ago. Would jave saved a lot of money and claim my private success story earlier. Even though I knew most of it already, it reassured me, and even gave me some ideas of how to make my operation smoother. Buy this book now. It's a must!
Excellent Book
Published by Thriftbooks.com User , 18 years ago
This is the best dental book on the market. I've read it and recommended it to at least 10 other dentists. Dental Marketing can be a big investment and I think that this book keeps it very simple and straight forward.
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