Breakout Strategies for Emerging Markets: Business and Marketing Tactics for Achieving Growth

by Jagdish N. Sheth, Mona Sinha, Reshma Shah

Real strategies, tactics & solutions for succeeding in emerging markets now Attract non-consumers and upscale current customers Reflect local culture, tradition, and preferences across your business... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0134434951
• ISBN13: 9780134434957
• Release Date: July 2016
• Publisher: Pearson FT Press
• Length: 256 Pages
• Weight: 1.00 lbs.
• Dimensions: 0.7" x 6.3" x 9.0"