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Paperback Breaking Boundaries: A Student's Guide to International Marketing Strategy Book

ISBN: 8119669843

ISBN13: 9788119669844

Breaking Boundaries: A Student's Guide to International Marketing Strategy

The Importance of International Marketing StrategyIn today's globalized world, businesses are increasingly expanding their operations beyond national borders. This expansion poses unique challenges and opportunities that require a comprehensive international marketing strategy. Understanding the importance of such a strategy is crucial for students aiming to succeed in the field of marketing.First and foremost, an international marketing strategy...

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Format: Paperback

Condition: New

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