Branding and Designing Disability: Reconceptualising Disability Studies

by Stephen Gilson and Elizabeth DePoy

Book Overview

Over the past fifty years, design and branding have become omnipotent in the market and have made their way to other domains as well. Given their potential to divide humans into categories and label their worth and value, design and branding can wield immense but currently unharnessed powers of social change. Groups designed as devalued can be undesigned, redesigned and rebranded to seamlessly and equivalently participate in community, work and...

• Format: Hardcover
• Language: English
• ISBN: 0415635381
• ISBN13: 9780415635387
• Release Date: June 2014
• Publisher: Routledge
• Length: 302 Pages
• Weight: 1.23 lbs.
• Dimensions: 0.9" x 6.1" x 9.2"