Brand Zeitgeist: Embedding Brand Relationships Into the Collective Consciousness

by Chris Houchens

Book Overview

Trying to figure out how to connect with customers when traditional marketing has lost much of its value, and why connecting' is a whole lot more than today's buzzword? This is the book for you. Kelly... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1450206794
• ISBN13: 9781450206792
• Release Date: February 2010
• Publisher: iUniverse
• Length: 108 Pages
• Weight: 0.30 lbs.
• Dimensions: 0.2" x 5.5" x 8.5"