Brand New Year: 52 Ways to Create a Distinctive Personal Brand

by Donald P. Roy

You are chief marketing officer for the world's most important brand. It is a role you should embrace even if you reluctantly accept the position. Why? No one else has more at stake in your brand's success than you. Adopting a personal branding mindset gives an edge over competitors that do not think the same way. As a brand, you are always open for business. Your task is at the same time straightforward and formidable: Manage the brand identity you...

• Format: Paperback
• Language: English
• ISBN: 1540534847
• ISBN13: 9781540534842
• Release Date: January 2017
• Publisher: Createspace Independent Publishing Platform
• Length: 226 Pages
• Weight: 0.59 lbs.
• Dimensions: 0.5" x 5.5" x 8.5"