Brand Delusions: Exploding the myths and helping you improve your Brand - professionally and personally

by Bill Leider

Brand Delusions delivers a unique, entertaining and enlightening exposition of what Brands truly are - well beyond traditional marketing driven definitions. The book masterfully weaves real-life,... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0985256605
• ISBN13: 9780985256609
• Release Date: September 2012
• Publisher: William Leider & Associates
• Length: 258 Pages
• Weight: 0.77 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"