Blue Ocean Classics

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Blue Ocean Classics

by W. Chan Kim, Renée A. Mauborgne, Renée Mauborgne

Edition Description

The collection you need to create more blue oceans.

W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business with their pathbreaking blue ocean strategy, a model for creating uncontested markets that unlock new demand and new...

Edition Details

Format:Hardcover

Language:English

ISBN:1633697371

Format: Hardcover

Condition:

*Best Available: (ex-library)

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Blue Ocean Classics

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