Big Data at Work: Dispelling the Myths, Uncovering the Opportunities

by Thomas H. Davenport

Book Overview

Go ahead, be skeptical about big data. The author was--at first. When the term "big data" first came on the scene, bestselling author Tom Davenport ( Competing on Analytics , Analytics at Work ) thought it was just another example of technology hype. But his research in the years that followed changed his mind. Now, in clear, conversational language, Davenport explains what big data means--and why everyone in business needs to know about it. Big Data...

• Format: Hardcover
• Language: English
• ISBN: 1422168166
• ISBN13: 9781422168165
• Release Date: February 2014
• Publisher: Harvard Business Review Press
• Length: 240 Pages
• Weight: 1.05 lbs.
• Dimensions: 0.9" x 6.2" x 9.2"