Beyond Strategy: The Impact of Next Generation Companies

by Michael Moesgaard Andersen and Flemming Poulfelt

Book Overview

Why is it that some companies turn out to be more successful when doing the opposite of what is prescribed in many of the current books on management and strategy?

Interestingly, many of the companies depicted as very successful companies in the standard literature end up not faring well over time - probably because they somehow end up in a dangerous autopilot mode. What this suggests is that the conventional literature cookbook...

• Format: Paperback
• Language: English
• ISBN: 0415537134
• ISBN13: 9780415537131
• Release Date: May 2014
• Publisher: Routledge
• Length: 174 Pages
• Weight: 0.75 lbs.
• Dimensions: 0.5" x 6.8" x 9.5"