Beyond Design: The Synergy of Apparel Product Development - Bundle Book + Studio Access Card

by Deborah Vandermar, Myrna B. Garner, Sandra Keiser

This informative, full-color text takes students step-by-step through the decision-making involved in the pre-production processes of apparel product development---planning, forecasting, fabricating, line development, technical design, pricing, sourcing, and distribution. It demonstrates how these processes must be coordinated to get the right product to market, when consumers want it, and at a price they are willing to pay. The 4th Edition has...

• Format: Paperback
• Language: English
• ISBN: 150131548X
• ISBN13: 9781501315480
• Release Date: August 2017
• Publisher: Fairchild Books
• Length: 490 Pages