Between Creed, Rhetoric Façade, and Disregard: Dissemination and Theorization of Corporate Social Responsibility in Austria

by Markus A. Höllerer

Applying the theoretical lens of organizational institutionalism, this study analyzes the spread of Corporate Social Responsibility (CSR) in the Austrian corporate world. The objectives are threefold: First, to explore the institutional framework in place; second, to explain the dissemination of CSR in terms of adopters' characteristics and field-level pressures; and third, to understand the structuring dimensions of meaning within the CSR discourse...

• Format: Hardcover
• Language: English
• ISBN: 3631619685
• ISBN13: 9783631619681
• Release Date: May 2012
• Publisher: Peter Lang Gmbh, Internationaler Verlag Der W
• Length: 257 Pages