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Hardcover Being Brains: Making the Cerebral Subject Book

ISBN: 0823276074

ISBN13: 9780823276073

Being Brains: Making the Cerebral Subject

(Part of the Forms of Living Series)

Being Brains offers a critical exploration of neurocentrism, the belief that "we are our brains," which became widespread in the 1990s. Encouraged by advances in neuroimaging, the humanities and social sciences have taken a "neural turn," in the form of neuro-subspecialties in fields such as anthropology, aesthetics, education, history, law, sociology, and theology. Dubious but successful commercial enterprises such as "neuromarketing" and "neurobics"...

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Format: Hardcover

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