Behavioural Incentive Design for Health Policy: Steering for Health

by Joan Costa-Font, Tony Hockley, Caroline Rudisill

Book Overview

Behavioural economics has become a popular way of tackling a broad range of issues in public policy. By presenting a more descriptive and possibly accurate representation of human behaviour than traditional economics, Behavioural Incentive Design for Health Policy tries to make sense of decisions that follow a wider conception of welfare, influenced by social norms and narratives, pro-social motivations and choice architectures which were generally...

• Format: Paperback
• Language: English
• ISBN: 1009168126
• ISBN13: 9781009168120
• Release Date: June 2023
• Publisher: Cambridge University Press
• Length: 228 Pages
• Weight: 0.84 lbs.
• Dimensions: 0.5" x 6.7" x 9.6"