Authenticity: The Head, Heart, and Soul of Selling

by Ron Willingham

Most sales training focuses on getting to know the product, analyzing the market, and identifying the competition, but there is more to sales success than that. Successful selling takes three types of... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0735205345
• ISBN13: 9780735205345
• Release Date: May 2014
• Publisher: Prentice Hall Press
• Length: 336 Pages
• Weight: 1.04 lbs.
• Dimensions: 1.2" x 5.7" x 8.3"
• Age Range: 18 years and up
• Grade Range: Postsecondary and higher