Auditory Contributions to Food Perception and Consumer Behaviour

by Charles Spence

What we hear before and/or while we eat and drink often affects our tasting experiences. The focus of Auditory Contributions to Food Perception and Consume Behaviour is to provide a state-of-the-art summary on how such music and ambient inputs can influence our expectations, our purchasing behaviour, as well as our product experience. Much of the research collected together in this volume relates to 'sonic seasoning' This is where music/soundscapes...

• Format: Hardcover
• Language: English
• ISBN: 9004416285
• ISBN13: 9789004416284
• Release Date: October 2019
• Publisher: Brill
• Length: 224 Pages
• Weight: 1.55 lbs.
• Dimensions: 1.0" x 6.3" x 9.4"