Asian Mind Game

by Chin-Ning Chu and Chu Chin-Ning

Book Overview

This book, by East-West marketing consultant Chin-ning Chu, is must reading for any Westerner in business, government, or academia who negotiates in the Orient or wants to.
It is the first to reveal to Westerners the deep secrets of the Asian psyche that influence Asian behavior in business, politics, lifestyle, and battle.
Ms. Chu points out that Asian mind games have become so finely tuned over the centuries that Americans seldom realize...

• Format: Hardcover
• Language: English
• ISBN: 0892563524
• ISBN13: 9780892563524
• Release Date: January 1991
• Publisher: Scribner Book Company
• Length: 288 Pages
• Weight: 1.25 lbs.
• Dimensions: 1.3" x 6.6" x 9.6"

Customer Reviews

Excellent Asian Mind Games

Great service, delivered as promised, perfect condition - Read this book if you want to understand the differences between eastern and western thinking.

An absolute must for doing business in Asia

I lived and worked in Asia for over 8 years. Fortunately, I read it years ago while still there. I found this an invaluable aid. Ms. Chu does a remarkable job in explaining the subtle differences between the various cultures to the Western mind. I wrote this today because once again, I have recommended it to a work group that has interest in Asia. It is timeless.

Open your mind and understand many Asians

I have worked in Korea, Vietnam and Singapore and this book has done more to enlighten me to the multi-faceted aspects of working with Asians than almost all other sources combined. Chu Chin-Ning's explanations with numerous examples from Chinese and Asian history do a lot to explain and reinforce the concepts. But I must say that though the first third of the book is important and good stuff, it is a little hard to get "past" all "36 Strategies" or "proverbs" of Chinese war. But enjoy each one as they only pick up speed -- and those 36 "strategies" affect almost all Asian minds, educated or not.

Revealing the hidden Asian secret

If you like "What they don't teach you at Harvard Business School", then you shouldn't give this book a miss. "The Asian Mind Game" takes you through an intriguing journey into the Asian's mindset and prepare you for the shock you will encounter in your business dealings with Asians. Verdict: Must read. From: Alan Koo Teck Chye Address:75-C Rose Garden Amber Road Singapore 439889 Tel: (65)3455460

Business and the "Art of War" explained

This book gives some insight into the cultural aspects of doing business in the Far East. The author reviews the "art of war" and how it is applied to business situations. The "Mind Games" of the Chinese (ROC in particular), Japanese and Koreans are covered. Good book!