The Art and Science of Book Publishing

by Herbert S. Bailey Jr.

Book Overview

Now back in print, this volume discusses with authority every aspect of the editorial and financial operations of the modern publishing house. Unlike other books on this subject, The Art and Science of Book Publishing is distinguished by its conceptual approach, viewing the publishing house as a whole, emphasizing both its external and internal environments. The book proceeds through the basic activities of publishing to a pragmatic analysis...

• Format: Paperback
• Language: English
• ISBN: 0821409700
• ISBN13: 9780821409701
• Release Date: October 1990
• Publisher: Ohio University Press
• Length: 234 Pages
• Weight: 0.75 lbs.
• Dimensions: 0.7" x 5.6" x 8.3"

Customer Reviews

Excellent achedemic treatment of publishing.

This book is a must for a person who is interested in book publishing. The author discusses selecting a list price and selecting a print run size from a mathematical point of view. The book is packed with concepts that a mature publisher would take for granted and a novice would need to grow into a mature publisher. I can imagine this book as a college text for an advanced degree.