Approaching Business Models from an Economic Perspective

by Wei-Wei, Guiping Lin, Wuxiang Zhu

Approaching Business Models from an Economic Perspective examines business model logic and explores the model from different aspects including definition, design, functionality, elements, and self-sustaining logic. It explains the essence and core elements of a business model and unlocks its mysteries, helping transform business model practices into an expedient set of theories that in turn facilitate application in real scenarios. The book explores...

• Format: Paperback
• Language: English
• ISBN: 3642310222
• ISBN13: 9783642310225
• Release Date: August 2012
• Publisher: Springer
• Length: 150 Pages
• Weight: 0.55 lbs.
• Dimensions: 0.5" x 6.1" x 9.0"