Applications in Basic Marketing 98/99

by William D. Perreault Jr.

This volume presents a collection of readings on marketing gathered from the popular press during 1998 and 1999.

• Format: Paperback
• Language: English
• ISBN: 0075610280
• ISBN13: 9780075610281
• Release Date: July 1998
• Publisher: Not Avail
• Length: 192 Pages