Appetite for Convenience: How to Sell Perishable Food Direct to Consumers

by Richard Gray

This book seeks to inform people interested in selling perishable (frozen or refrigerated) foods via the direct-to-consumer (DTC) channel how the process works. This book will not make you an expert from the supply chain to marketing to metrics, but it will provide a solid foundation for how this industry works.
There are many reasons why companies sell DTC. When one considers the alternatives, there are circumstances in which it is the only sales...

• Format: Hardcover
• Language: English
• ISBN: 1667808249
• ISBN13: 9781667808246
• Release Date: June 2022
• Publisher: Bookbaby
• Length: 212 Pages
• Weight: 1.08 lbs.
• Dimensions: 0.7" x 6.2" x 9.1"