Analyzing Political Communication with Digital Trace Data: The Role of Twitter Messages in Social Science Research

by Andreas Jungherr

Book Overview

This book offers a framework for the analysis of political communication in election campaigns based on digital trace data that documents political behavior, interests and opinions. The author investigates the data-generating processes leading users to interact with digital services in politically relevant contexts. These interactions produce digital traces, which in turn can be analyzed to draw inferences on political events or the phenomena that...

• Format: Paperback
• Language: English
• ISBN: 3319368745
• ISBN13: 9783319368740
• Release Date: October 2016
• Publisher: Springer
• Length: 220 Pages
• Weight: 0.76 lbs.
• Dimensions: 0.5" x 6.1" x 9.2"