Multimodality and Genre: A Foundation for the Systematic Analysis of Multimodal Documents

by John Bateman

The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.

• Format: Hardcover
• Language: English
• ISBN: 0230002560
• ISBN13: 9780230002562
• Release Date: April 2008
• Publisher: Palgrave MacMillan
• Length: 312 Pages
• Weight: 1.16 lbs.
• Dimensions: 0.9" x 5.8" x 8.5"