Always Be Testing: The Complete Guide to Google Website Optimizer

by Bryan Eisenberg, John Quarto-vonTivadar, Lisa Davis, et al.

Stop guessing, start testing, and enjoy greater success with your website. If you're looking for more leads, sales, and profit from your website, then look no further than this expert guide to Google's free A/B and multivariate website testing tool, Google Website Optimizer. Recognized online marketing guru and New York Times bestselling author, Bryan Eisenberg, and his chief scientist, John Quarto-vonTivadar, show you how to test and tune your site...

• Format: Paperback
• Language: English
• ISBN: 0470290633
• ISBN13: 9780470290637
• Release Date: August 2008
• Publisher: Wiley Publishing
• Length: 302 Pages
• Weight: 1.16 lbs.
• Dimensions: 0.7" x 7.5" x 9.1"