Advertising in a Free Society

by Ralph Harris, Arthur Seldon, Ralph Harris

The subject of advertising is often treated with indifference by economists and disdain by the public. Indeed, from time-to-time, there have been calls to ban advertising. Though there has been no general ban, advertising has been prohibited in some sectors and further regulation in this field is continually being considered. Given the importance of advertising in political discussion and the lack of evidence regarding its role and effectiveness,...

• Format: Paperback
• Language: English
• ISBN: 0255366965
• ISBN13: 9780255366960
• Release Date: September 2014
• Publisher: Institute of Economic Affairs
• Length: 1 Pages