Advertising and Marketing Law: Cases and Materials (Volume 1)

by Eric Goldman and Rebecca Tushnet

This is a casebook on advertising and marketing law. Due to the length of the book (1,400 pages in total), we have broken the book into 2 volumes. This is the order page for Volume 1. You can find the order page for Volume 2 at https://www.createspace.com/5001930. The book's table of contents: Volume 1 Preface Chapter 1: Overview Chapter 2: What is an Advertisement? Chapter 3: False Advertising Overview Chapter 4: Deception Chapter 5: Omissions and...

• Format: Paperback
• Language: English
• ISBN: 1500857041
• ISBN13: 9781500857042
• Release Date: August 2014
• Publisher: CreateSpace Independent Publishing Platform
• Length: 792 Pages
• Weight: 2.60 lbs.
• Dimensions: 9.0" x 1.8" x 6.0"