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Advertising, Alcohol Consumption, and Abuse: A ... 031328959X Book Cover

Advertising, Alcohol Consumption, and Abuse: A ...

Edition Description

An advertising executive and sociologist who has studied alcoholism at length analyzes worldwide theoretical and empirical studies on the relationship between mass media and advertising and alcohol consumption and abuse. Dr. Fisher pulls together findings from content analyses,...

Edition Details
Format:Hardcover
Language:English
ISBN:031328959X
Format: Hardcover
Condition:
$
109.44
50 Available
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