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The Advertising Agency (RLE Marketing): Procedu... 113899765X Book Cover

The Advertising Agency (RLE Marketing): Procedu...

Edition Description

This book discusses the challenges of running an advertising agency in the early part of the twentieth century and examines the organization and operation of such agencies in great detail. One of the earliest "manuals" on planning and operating an advertising agency, this...

Edition Details
Format:Paperback
Language:English
ISBN:113899765X
Format: Paperback
Condition:
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63.86
50 Available
Advertising Agency Procedure 0824067436 Book Cover

Advertising Agency Procedure

Edition Details
Format:Hardcover
Language:English
ISBN:0824067436
Format: Hardcover
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