Adv in Nonprofit Marketing

by Richard J. Semenik

This fourth volume in the series covers such topics as using strategic groups to understand your industry and competition, vertical relationships among health care organizations, and the electronic... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1559383631
• ISBN13: 9781559383639
• Release Date: February 1994
• Publisher: Elsevier
• Length: 160 Pages
• Weight: 0.89 lbs.
• Dimensions: 0.4" x 6.1" x 9.2"