Tourism Sensemaking: Strategies to Give Meaning to Experience

by Arch G. Woodside

Accurate and useful assessment of tourism market opportunities, network behavior, and tourism destination management performance requires solid foundations in performance evaluation theory as well as applying metrics covering both sensemaking contexts and outcomes. "Advances in Culture, Tourism and Hospitality Research" seeks to advance knowledge and sense-making skills in interpreting cultural, organizational, and personal influences relating to...

• Format: Hardcover
• Language: English
• ISBN: 0857248537
• ISBN13: 9780857248534
• Release Date: October 2011
• Publisher: Emerald Group Publishing
• Length: 250 Pages
• Weight: 1.10 lbs.
• Dimensions: 0.9" x 6.0" x 9.1"