Accounting and Financial Fundamentals for Nonfinancial Executives

By David Kent Ballast, Robert Rachlin, Allen Sweeny

Book Overview

A complete, concise, non-technical guide to grasping all the essentials of accounting -- and directly applying financial data.

Finance and accounting are the backbone of any organization. Yet plenty of executives and businesspeople are befuddled and intimidated by number crunching.

In Accounting and Financial Fundamentals for NonFinancial Executives, you will learn how to:

pinpoint the most profitable products or sales regionsfigure the rate of return from a capital investmentmake internal management reports more usefulunderstand and prepare a statement of cash flows

Accounting and Financial Fundamentals for NonFinancial Executives offers a straightforward approach that will appeal to all managers and executives who need a practical, comprehensible lesson in using financial analysis to set key business goals, measure results, and make smart decisions.

• Format: Paperback
• Language: English
• ISBN: 0814479286
• ISBN13: 9780814479285
• Release Date: March 1996
• Publisher: Amacom
• Length: 256 Pages
• Weight: 0.80 lbs.
• Dimensions: 0.7" x 6.0" x 8.9"
• Age Range: 17 years and up
• Grade Range: Grade 12 and higher

Customer Reviews

Quick & Easy

After purchasing one of those "for dummies" type books on Accounting I purchased this book. I have found it to be an easy and quick read, clear, concise, to the point and very helpful. I was looking for something simple and just wanted to cover the basics - this book met my needs perfectly.

Understandable Accounting!!

This book about finance and accounting concepts is especially useful to professionals with no formal training in finance, budgeting, investment or accounting. As an urban planner and development advisor, I am often presented with land use proposals which are framed in financial and accounting terms. This book offers a clear and simple approach to these disciplines and has given me the tools to make much more informed decisions in my work. I highly recommend it to others in my trade and to those, like me, who often glaze over finance and accounting terminology.

Accounting with Rachlin and Sweeny

I highly recommend the Rachlin and Sweeny book. As a professor of accounting at a major university in Florida, I teach accounting to both accounting and nonaccounting majors. I am particularly impressed by two features of this book. First, it presents the basic concepts of accounting and finance in an easy to read format without compromising technical accuracy. Second, and more importantly, it shows the reader how to use these basic concepts in making business decisions. The result is an interesting (yes,interesting!) and effective presentation. My compliments to the authors!

Useful knowledge for Executives

This friendly and useful book is a must for those wanting to understand the financial aspects of business. It is well organized and very accessible. My business partner and I welcomed the practical approach taken by the authors. We found the contents immediately useable in our Internet business which is based on our research at Harvard University. This book creates a solid foundation upon which to build deeper understanding of the financial world. We recommend it highly, it is on our reference shelf and should be on yours.

accounting and financial fundamentals for nonfinancial execu

This book takes the mystery out of accounting and is written in an easy to understand style. The authors take you from the workings of a small retail business and show how the same principles apply to a large corporation like General Motors. 1 found this book to be extremely helpful and have recommended it to friends and coworkers