Absolute Essentials of Strategic Management

By Barry Witcher

Book Overview

Strategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process.

The author, an experienced management educator, provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally.

This concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world.

• Format: Paperback
• Language: English
• ISBN: 1032177454
• ISBN13: 9781032177458
• Release Date: September 2021
• Publisher: Routledge
• Length: 120 Pages
• Weight: 0.33 lbs.
• Dimensions: 0.3" x 5.5" x 8.5"