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Hardcover Aberrant Capitalism: The Decay and Revival of Customer Capitalism Book

ISBN: 1009478796

ISBN13: 9781009478793

Aberrant Capitalism: The Decay and Revival of Customer Capitalism

The corporation was a timely emergent phenomenon of the capitalist system. Under entrepreneurial ownership with customer value creation goals, corporations introduced new products and services, new capital structures and new management processes capable of improving customer experiences in every facet of their lives. After entrepreneurship, the organizational model transitioned to managerial capitalism, and from there into command-and-control and...

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Format: Hardcover

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