A Shop of One's Own: Women Who Turned the Dream Into Reality

by Rachel Epstein

Book Overview

In these pages, readers will meet women who, with little inventory and big dreams, created a niche in the retail market to own a shop of their own. Full color. This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1588164292
• ISBN13: 9781588164292
• Release Date: October 2004
• Publisher: Hearst Books
• Length: 224 Pages
• Weight: 1.20 lbs.
• Dimensions: 0.7" x 6.2" x 9.3"

Customer Reviews

great shopowners manual

this is one of the most helpful books i have read on owning a shop.

A must read for every entreprenuerial spirit!!

Half way into the book, I started shopping for studio and retail space. It will motivate you to be brave!!

Well written, pratical advice, illustrative photos - Love this book!

I really love this book as it was a break from the word overloading of most business books. It had lovely colour pictures of actual products, services, interior designs, branding, packaging, etc. These illustrations backed up the information on building your small business. The book is divided into 3 parts: 1. Getting Started - Government regulation; Keeping Records; Establishing credit; Dealing with vendors; Finding a Space; Negotiating; Security; Insurance 2. Planning For Success - Inventory; Setting prices; Merchandising and Display; Publicity and Advertising; the Internet 3. Dealing with People - Building Staff;p Training; Delegating; Problem solving; Expansion I must stress that this book is an addition to your business collection; not a one-stop shop. This book does not provide the in-depth coverage of issues you'll need to start your business. But especially if you've got most of that already covered and you are looking for ideas or personal stories that can help to streamline your particular service, this is a great book to read. It is an easy, enjoyable to read plus beautiful to flip through and I got a ton of ideas. I can see myself coming back to this book again and again as I start my business. Thanks Victoria Magazine.