A Screenful of Sugar?: Prescription Drug Websites Investigated

by Lewis H. Glinert, Jon C. Schommer, Lewis H. Glinert

Book Overview

This book offers insight into the uncharted waters of prescription drug information and promotion on the internet and suggests how it might be transformed into an unprecedented agent for good. The focus throughout is on practical outcomes: How can information for consumer decision making be optimized and how can consumers use it responsibly?

• Format: Paperback
• Language: English
• ISBN: 1433125080
• ISBN13: 9781433125089
• Release Date: March 2014
• Publisher: Peter Lang Inc., International Academic Publi
• Length: 192 Pages
• Weight: 0.68 lbs.
• Dimensions: 0.5" x 5.8" x 8.7"