Ira Neimark, former CEO of Bergdorf Goodman, succinctly delivers guidance on becoming a success in A Retailer's Lifetime of Lessons Learned. A new release from GamePlan Press, it builds on Neimark's two business memoirs, Crossing Fifth Avenue to Bergdorf Goodmanand The Rise of Fashion and Lessons Learned at Bergdorf Goodman.Neimark brought haute couture to Bergdorf Goodman in the mid-1970s, expanded the women's store three times, and built the largest...