A Practical Guide to Behavioral Research: Tools and Techniques

by Barbara B. Sommer, Robert Sommer, Barbara Baker Sommer, et al.

Book Overview

This new edition of Robert Sommer and Barbara Sommer's successful book A Practical Guide to Behavioral Research continues to emphasize a hands-on, multimethod, and interdisciplinary approach to behavioral research in psychology, sociology, and anthropology. It expands the fourth edition's coverage of computer-related research methods and employs an international perspective, presenting general principles and their practical applications. Like previous...

• Format: Paperback
• Language: English
• ISBN: 0195142098
• ISBN13: 9780195142099
• Release Date: August 2001
• Publisher: Oxford University Press
• Length: 400 Pages
• Weight: 1.28 lbs.
• Dimensions: 0.8" x 6.3" x 9.2"

Customer Reviews

Excellent overview of basic research methods

I have used various editions of this text in my classes for many years. It provides an excellent overview of the basic research methodologies. The text is clear and understandable for individuals who have no research background.